Q&As

Wal-Mart Stores takes retailtainment to a new level with exclusive concerts on Wal-Mart TV.

MGA Entertainment is adding the likes of Spider-Man and Captain America to its roster as part of a new licensing deal with Marvel Entertainment.

The Los Angeles city attorney’s office has filed a lawsuit against the publishers of the video game Grand Theft Auto: San Andreas for allegedly hiding pornographic material in the game, according to news reports.

Former Wal-Mart Stores executive Thomas Coughlin faces up to eight years in prison and fines of up to $1.35 million after pleading guilty to defrauding Wal-Mart.

In the past, specialty stores lived on foot traffic. But today, that’s not enough. Now, retailers need a leg up from things like brand advertising

Sure, the big buzz is all about having synergy between direct and retail presences. But three speakers at Thursday’s DMA Catalog on the Road Conference said their companies have no plans to move into the brick and mortar world, thank you very much.

ASK A PROFESSIONAL I had to laugh at December’s Curmudgeon-at-Large column, Expedia Isn’t All That Expedient. Herschell Gordon Lewis may be an expert

THE COCKLES OF MANY A direct marketer’s heart were warmed this winter by online shopping’s reported fortunes. Doubtless some of the increase in business

Last Veterans Day, four affluent drivers signed ownership papers for a brand-new Porsche largely due to a direct mail campaign. Not too shabby a day’s

THOSE OF US IN CATALOG LAND SEEM TO BE IN A TIME WARP that causes us to think that print catalogs can look and work just like they always have. But we