Q&As

A blog accessible only by attendees of an annual client summit helped Chicago-based ClearGauge chart the course of the event, and strengthen customer relationships.

Mailnet Services Inc. has acquired Synapse Technology and Conclusive Strategies, two database marketing firms.

The board of directors of Hanover Direct Inc. has approved a merger agreement with Chelsey Direct LLC, its largest shareholder for 25 cents per share.

Thanks to Pontiac, an undiscovered band will take to the stage in Times Square on New Year’s Eve.

Move over Crest. Starbrite Whitening Toothpaste, a newcomer to a very crowded category, has a date with Victoria’s Secret.

Sony Electronics is opening a pop-up store today as part of a major Hispanic marketing initiative. At the store, consumers can purchase electronics and ship them directly to friends or relatives in Mexico.

Victorian Trading Co.

Cingular Wireless LLC has won $1.1 million in damages in a lawsuit against a data broker it alleged had unlawfully accessed and used some of its customer records.

Google Maps has integrated click-to-call technology into its local listings, allowing businesses that have signed up for a listing through the Google Local Business Center to reach customers the moment they’re looking for a product or service in their neighborhood.

Fisher Investments, the global money management firm, with $32 billion in accounts and 16,000 clients, is unique in its high-stakes field for its use of direct mail, sending more than 30 million pieces a year.