Q&As
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Agencies
United Cracks Down on Frequent Flier Miles
United Airlines is joining a list of carriers placing limits on people who have frequent flier miles and aren’t using them.
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Agencies
AmeriSuites Incents Customers Via Movies, Sweeps
AmeriSuites is giving customers a new reason to book a room at the hotel chain—a free trip to the movies.
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Agencies
Billboard Bands Puts Offers on Wristbands
It’s all in the wrist for marketers eager to reach nightclub crowds.
A new service from Billboard Bands puts ads, tear-off coupons and barcodes for special offers on the ubiquitous wristbands that clubs use to identify patrons.
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Agencies
MySpace Suing Former Spam King Richter
MySpace.com announced yesterday it is suing Scott Richter — a man who was once considered one of the world’s most prolific spammers, but who said he changed his ways in 2005.
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Agencies
AIG Opens Bilingual Call Center for Insurance Customers
Insurance giant American International Group Inc. (AIG) has opened a bilingual customer service call center in Houston.
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Agencies
Story Worldwide Acquires Byte Interactive
Story Worldwide has acquired Byte Interactive LLC for undisclosed terms. The combined agencies employ more than 160 people in Seattle, New York, South Norwalk, CT and London.
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Agencies
Canadians Accused of Telemarketing Fraud in U.S.
The Royal Canadian Mounted Police have arrested Mark Eldon Wilson, 45, and Carrie Hope, 31, a couple living in Kelowna, BC, Canada, for allegedly selling bogus credit card protection plans via telemarketing in the U.S.
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Agencies
Dr Pepper Sends Consumers on Hunt for $1 Million Gold Coin
Dr Pepper is out with a treasure hunt that sends people across the U.S. on a search for 23 hidden gold coins worth a collective $1.7 million.
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Agencies
Clif Bar Tour Decries Global Warming
Energy-bar maker Clif Bar & Co. is worried about global warming, and it’s using a promotional tour to rally consumers to do something about it.