Harte-Hanks Acquires Direct Marketing Associates
Harte-Hanks Inc., San Antonio, TX, has acquired Direct Marketing Associates Inc. (DMA) of Baltimore. Terms of the agreement were not disclosed.Ken Boone,
Harte-Hanks Inc., San Antonio, TX, has acquired Direct Marketing Associates Inc. (DMA) of Baltimore. Terms of the agreement were not disclosed.Ken Boone,
The Credit Index, Mount Arlington, NJ, has hired list expert JoAnne M. Dunn as senior vice president of sales and marketing. Dunn had been with Mal Dunn
Rodale Press, the Emmaus, PA-based magazine publisher, has reached an agreement to receive a "customer-centric" marketing solution and integrated campaign
Hal L. Burnett, list industry pioneer, died Sunday, May 2. He was 74. Burnett began his career in the list business in 1960, representing Compiler's Plus,
Contributors A list of donors to charitable and political causes identifies more than 1 million individuals. Telephone numbers are available for more
Acxiom Corporation, and Abacus Direct have formed a multi-year strategic partnership aimed at generating new products for customers of selected vertical
Service bureau Sitel Corp., Baltimore, has signed a three-year outsourcing contract with Compaq Computer Brasil Ind. Ltda. to provide customer relationship
OgilvyOne Worldwide has launched its own database management tool, OgilvyOne Bridge, in Japan and the Philippines. The product collects and manages data
The U.S. Postal Service withdrew its request for a Postal Rate Commission endorsement for Mailing Online, an experimental electronic service for expediting
Senders of unsolicited e-mail to New Jersey residents would be required to label their solicitations "advertisements" according to legislation just introduced