Newsletters

View Web Version Chief Marketer – This Week The week's most relevant content from around the web and why it's important. from the editors of Chief Marketer and DIRECT December 20, 2013   Amazon Winning the Holiday Toy War Did Beyoncé’s Album Just Prove Marketing is Dead? BC Study Shows Impact of Touchscreen on Shopping […]

Chief Marketer Tech Talk View Web Version Chief Marketer Tech Talk Leveraging Marketing Technology to Achieve Measurable Results December 19, 2013 Marketing Tech Investments to Watch in 2014 Creating a Narrative Through Agile Marketing New Report Reveals Insights into Showrooming, Mobile Technology and Social Media Marketing Tech Investments to Watch in 2014 By Christian Gomez […]

View Web Version Chief DIRECT Marketer DM INSIGHTS AND ANALYSIS from the editors of Chief Marketer and DIRECT December 18, 2013   Chief Marketer Asks….What Was Your Favorite Campaign of 2013? The Best Ways to Reach Gen Y Email Subscribers Shooting Stars: 12 Brands to Watch in 2014 Chief Marketer Asks….What Was Your Favorite Campaign […]

View Web Version Chief Promo Marketer Uncovering the metrics and meanings behind the most innovative campaigns. from the editors of Chief Marketer December 17, 2013   Shooting Stars: 12 Brands to Watch in 2014 Duncan Hines Debuts Search-based, Responsive Site for Bakers The Great Ritz Holiday Parade is a New Look for Ritz Shooting Stars: […]

View Web Version Chief DATA Marketer Best practices in prospecting & mining customer data from the editors of Chief Marketer, PROMO and DIRECT December 13, 2013   5 Tips for Capitalizing on the Short Holiday Shopping Season List & Data Tricks, Tips and Trends Chief Marketer Listline Dec. 13 5 Tips for Capitalizing on the […]

View Web Version Chief Marketer – This Week The week's most relevant content from around the web and why it's important. from the editors of Chief Marketer December 13, 2013   Research and Tips to Flawless Tweeting: Study 7 Paths to Effective Storytelling in Marketing Krispy Kreme, United Airlines, Domino’s Pizza and Hallmark Talk Social […]

View Web Version Chief Business Marketer B2B Marketing Insights, Ideas, Tips and Trends December 12, 2013     3 Steps to Stop Losing Leads The Best Ways to Reach Gen Y Email Subscribers Marketing Tech Investments to Watch in 2014   3 Steps to Stop Losing Leads By Todd Ebert By putting some basic best […]

View Web Version Chief DIRECT Marketer DM INSIGHTS AND ANALYSIS from the editors of Chief Marketer, and DIRECT December 11, 2013   Shooting Stars: 12 Brands to Watch in 2014 5 Tips for Capitalizing on the Short Holiday Shopping Season Duncan Hines Debuts Search-based, Responsive Site for Bakers Shooting Stars: 12 Brands to Watch in […]

View Web Version Chief Marketer – This Week The week's most relevant content from around the web and why it's important. from the editors of Chief Marketer December 06, 2013   Macy’s New Line, and Spokesperson, Targets Hispanics Cutting-Edge Location-Based Marketing Tools for 2014: Infographic The Pop-up Shops Broker How to Earn Customers on Social […]

View Web Version Chief DATA Marketer Best practices in prospecting & mining customer data from the editors of Chief Marketer, PROMO and DIRECT December 09, 2013   3 Steps to Stop Losing Leads Keen Reaches Wide Audience With Hybrid Marketing Strategy Chief Marketer Listline 3 Steps to Stop Losing Leads By Todd Ebert By putting […]