News Briefs
CRACKER BARREL: is selling a new CD by artist Amy Grant, Hymns for The Journey, and its offering consumers a chance to see Grant in person via an online sweeps. Consumers can enter by registering at Crakcerbarrel.com. One grand-prize winner gets a trip for two to Atlanta to meet Grant and watch her perform with the Atlanta Symphony Orchestra on Aug. 26. Lesser prizes include Cracker Barrel rocking chairs, gift cards and autographed CDs.
PANASONIC: has been named the official battery supplier of the 2006 Dew Action Sports Tour, an action sports tour. Panasonic will promote its Oxyride Extreme Power battery through TV ads, print and online promotion, as well as an on-site presence in the Panasonic Pavilion and through event signage and branding.
