CHRYSLER: debuts a national advertising campaign today to build awareness for the company’s renaming and recast Pentastar logo. The New Chrysler: Get Ready for the Next Hundred Years is the theme of the campaign in the wake of the company’s transformation from Daimler Chrysler. The campaign will comprise print and Web ads and radio spots through the end of August.
NATURALLYCURLY.COM: a social network for people with curly hair, has hired Crista Bailey as vice president of marketing effective immediately. Most recently, Bailey worked for Capital Sports and Entertainment as the director of event marketing.