News Brief: Alcone Marketing Group
ALCONE MARKETING GROUP: has hired Michael McMahon as executive vice president, Shopper Solutions. On March 21, McMahon rejoins Alcone from ConAgra Foods where he was senior vice president, Integrated Customer Marketing. He will work out of Alcone’s Darien, CT, office and be responsible for leading the agency’s Shopper & Retail Marketing practice across the Darien, CT, Irvine, CA, and San Francisco offices. Alcone was Promo’s 2010 Agency of the Year and ranked No. 23 on the PROMO 100 with an estimated $62.4 million in 2009 U.S. net revenue.
