Media and AdTech Trends Marketers Can Expect in 2022

Posted on by Chief Marketer Staff

Within the media and ad tech industries, in 2022, marketers will see more first-party data monetization, subscription-based content distribution, the continued expansion of ecommerce capabilities and more consolidation in the digital media sphere, according to an article in AdExchanger. Read about what marketers can expect in the year ahead.


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