Manning, Williams Siblings Set for Oreo II

Posted on by Chief Marketer Staff

Those quarterback Manning brothers and tennis star Williams sisters are set for round two of the Oreo Double Stuf Racing League.

The “Ultimate Sibling Rivalry” as it’s billed by Kraft, will be played out again in an ad during the upcoming NFC Conference Championship game this weekend, when the Mannings and the Williams raced to see who can twist, lick and dunk an Oreo Double Stuf cookie in a glass of milk the fastest.

“While we’ve long admired the Williams sisters’ talent on the tennis court, we have experience on our side and expect to out-lick them when we take them on,” said Eli Manning, in a statement. Manning will be watching the NFC Conference game from the sidelines after his New York Giants lost to the Philadelphia Eagles earlier this week.

This time around, consumers can join the competition. They can go online and register for a chance for a trip to Florida, where they’ll be coached in the fine art of Oreo licking and dunking by the acknowledged pros. Ten people randomly selected for the trip will also have a shot at competing as part of a “Manning” or “Williams” team for a $10,000 prize to be divvied up among the winning team’s members.

The Web site also features behind-the-scenes footage shot during the siblings’ competition for the first ad in the Oreo DSRL series last year.

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