Listline e-Newsletter 11/30/06

Posted on by Chief Marketer Staff

* Financial Professionals from National Seminars
* MakeMoneyFromMyHouse.com
* Conservative Political Donors
* Business Merchant Credit Card Master File
* Easter Seals Spanish Speaking Donors
* BoatWorks
* ALC Wealthy Home Base Businesses
* International Society for Technology in Education
* Open Systems Publishing
* Classified

NEW LISTS

Financial Professionals from National Seminars
National Seminars Group offers a list of 102,265 financial professionals. This file is comprised of chief financial officers, vice presidents of finance, controllers, certified public accountants, treasurers and other financial managers. Three-quarters of these attendees are women. The unit of sale ranges from $150 to $1,000. Direct mail is the source.
Selections: Company size, max per company, job function/title, state/SCF/ZIP
Price: $150/M
Contact: Direct Media Inc., Julie Salles at 203-532-2492 or [email protected]

MakeMoneyFromMyHouse.com
Entrepreneurs who purchased a business opportunity program are named on the MakeMoneyFromMyHouse.com list. The unit of sale was $100 for a guide to building Web site. The average individual listed is 45 with $75,000 income. Direct mail and Web site are the sources.
Selections: Monthly hotline, income, homeowner/renter, gender, product, state/SCF/ZIP
Price: $100/M
Contact: Offers in the Mail, Tony Monaco at 877-624-5478 or [email protected]

Conservative Political Donors
ProspectData Research recently launched several lists of conservative political donors. These include such list titles as Bush Favorable Campaign Donors, Americans Fighting Illegal Immigration and Supporters of U.S Iraq Policy. Counts range from 181,435 to 417,949. Telephone surveys are the source.
Selections: Hotlines, gender, age, income, state/SCF/ZIP
Price: $95/M
Contact: MetaResponse Group Inc., Diane Dubocq at 954-360-0644, ext. 217 or [email protected] and Star Ursillo at 954-360-0644, ext. 213 or [email protected]

Business Merchant Credit Card Master File
Businesses that accept all the major credit cards are identified on this telephone verified file. More than 3.6 million businesses at postal address and 340,000 at e-mail address are available.
Selections: Type of card, type of business, years in business, sales volume, growing business, key contact, telephone numbers, telephone research date, gender, number of employees, job title/function, state/SCF/ZIP
Price: $110/M (postal file); $225/M (e-mail file)
Contact: Walter Karl Inc., Lori Colantunono at 845-732-7089 or [email protected]

Easter Seals Spanish Speaking Donors
Easter Seals now offers a list of Spanish speaking donors. The last-12-month count is 41,733. These individuals responded to direct mail appeals from local Easter Seals affiliates.
Selections: Gender, ethnicity, religion, area of interest, adult’s/child’s age range, age, multi-donor, $10/$5-plus donors, state/SCF/ZIP
Price: $85/M
Contact: RMI Direct Marketing Inc., Siobhan Caragine at 203-825-4618 or [email protected] and Catherine Ryan at 203-825-4632 or [email protected]

BoatWorks
Primedia has launched a list of 10,395 subscribers to BoatWorks magazine. This title targets sailors. The source is 96% direct to publisher.
Selections: Hotlines, source, paid, state/SCF/ZIP
Price: $100/M
Contact: Specialists Marketing Services Inc., Amy Lyons at 201-865-5800, ext. 2216 or [email protected] and Josh Vicente at 201-865-5800, ext. 2205 or [email protected]

NEW COMPILED LISTS

ALC Wealthy Home Base Businesses
More than 1.3 million men and women are identified on the ALC Wealthy Home Based Businesses file. These are business owners. This compilation was build with direct mail, public records and other self-reported data.
Selections: Gender, hotline, income, minority-owned indicator, number of employees, telephone number, sales volume, SIC code, state/SCF/ZIP
Price: $90/M
Contact: American List Counsel Inc., Michael San Inocencio at 609-580-2966 or [email protected]

SPECIALS!

International Society for Technology in Education
A $10/M discount off the base price is being offered until Dec. 31 for the International Society for Technology in Education list. Roughly 40,000 names are available. Contact MGI Lists, Tawanna Terry at 800-899-4420, ext. 349 or [email protected]

Open Systems Publishing
Those who rent 5,000 from two separate files in the Open Systems Publishing list group, by Dec. 31, will receive another 5,000 names for free. Contact Rubin Response Management Services Inc., Lauren Thorp at 847-619-9800, ext. 180 or [email protected]

CLASSIFIEDS

Classified
Merge Process Buyer

Pasadena, CA direct response agency specializing in fundraising for non-profit clients seeks Merge Process Buyer. College degree w/1+ years merge/purge and/or 1-5 years customer service at a service bureau. Manage service bureaus in execution of merge/purge of direct mail, complete QC of data and reports, fulfill backend strategies, evaluate/recommend hygiene processes and merge logic, build job estimates, track expenses, approve invoices. Prof in MS apps. Email resume to [email protected] or fax 626-449-6190. For a detailed look at this position visit our ad on DIRECT JOBZone. (jobzone.directmag.com/index.php?a=2&b=494)

Account Supervisor

Pasadena marketing agency specializing in fundraising for non-profit clients seeks Account Supervisor. Must be an expert in Direct Mail. College deg. preferred w/min. 5 yrs. experience in account service with well established client. The AS builds strong client relationships, helps define key business tasks/projects, and communicates agency team assignments in a way that engenders commitment, clarity, and follow-through. The AS manages the process and delivery of the work/project on time and on budget. Attn. to detail, strong organizational/analytical skills, and effective written/oral communication skills a must. Proficient in MS Office, Word, Excel, PowerPoint. Please email resume to [email protected] or fax (626) 449-6190.

Broadcast Media Assistant

Pasadena direct response agency seeks long form Broadcast Media Assistant with 1-3 yrs of broadcast media exp. to provide assistance to all areas of the Media Department’s functions. Must be detailed, accurate, assertive, and adventurous. Must be prof. in MS Word and Excel. Must be results and deadline driven. Please email resume to [email protected] or fax to 626-449-6190.

Broadcast Media Buyer

Pasadena direct response agency seeks long form Broadcast Media Buyer with 2-4 yrs of long form buying exp. Must have aggressive negotiation skills. Must be prof. in MS Word and Excel. Direct Response fund-raising experience a plus. Please email resume to [email protected] or fax to 626-449-6190.

Circulation Manager

Location – Portland, Oregon

One of our clients a leading catalog retailer based in the Northwest is seeking a Circulation Manager who will be an integral leader in their Brand Marketing team. The Circulation Manager will be a key player in the goal of maximizing revenue through development, planning and execution of catalog marketing strategies and budgets. Responsibilities will include planning of circulation retention, reactivation & acquisition strategies to drive file growth, and meet financial objectives. You will work closely with the Marketing Director and the Marketing Internet Manager to develop cross channel loyalty programs and contact strategies. Responsibilities also include but are not limited to management of list brokerage/list management activities, offline alternate acquisition programs, and catalog requestor program.

The successful candidate will have thorough knowledge of catalog circulation planning and production; thorough knowledge of list industry including brokerage and management; and possess well-developed written and interpersonal skills and strong negotiation skills. The individual must have knowledge of the financial dynamics of a mail order operation, including profit and loss reporting, forecasting, budgeting and sales planning. Must be skilled at motivating, challenging, supporting, and managing people. Must possess excellent project management skills and organizational skills, be detail oriented and able to coordinate multiple tasks. Must demonstrate the ability to work independently and effectively under pressure. Must be well versed in PC use and applications including Microsoft Excel, Word and Access. Bachelor’s degree or equivalent in Marketing or related field and 5+ years marketing and management experience with increasing levels of responsibility required.

For immediate consideration, send resume with cover letter to:

Elaine Lefkowith
Phone 732-937-4800
Fax 732-937-4770
[email protected]

CAREER MANAGEMENT

Specializing in the Direct Response and Retail Industry

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