Listline e-Newsletter 11/07

Posted on by Chief Marketer Staff

* Just in Time Insurance Prospects
* GlobalSpec Optical Components/Optics Experts
* Ron Legrand Millionaire Maker
* Astral Sounds New Age Buyers
* International Architecture & Design
* BuyerShare Master File
* Collections Etc.
* Introducing Linda Callahan of Leon Henry Inc.

NEW TO MARKET LISTS

Just in Time Insurance Prospects
List Bargains offers this list of 6 million consumers and businesses identified as prospects for insurance offers based on life trigger events. The file includes selectable newlyweds, new divorcees, new homeowners; new auto, motorcycle and boat owners; new parents and new business owners. The sources are primarily online survey and co-registration data and public records.
Price: $80/M
Selections: Age, demographic, ethnicity, gender, homeowner, household income, occupation, presence of children, parent of child who drives, presence of children, recency, senior
Contact: List Bargains Division, Amy Benicewicz (203-746-6640; [email protected])

GlobalSpec Optical Components/Optics Experts
VentureDirect Worldwide introduced this list of optical engineers, technicians and other professionals in optical-related fields. It consists of 27,494 postal and e-mail addresses from GlobalSpec, a newsletter publisher and search marketing services company.
Selections: Gender, job function, telephone numbers, product, state/SCF/ZIP
Price: $160/M (postal file); $260/M (e-mail file)
Contact: VentureDirect Worldwide, Tara Kutsi (212-655-5170; [email protected]) — postal); Michael Sheibar (212-655-5179; [email protected]) — e-mail)

Ron Legrand Millionaire Maker
Macromark Inc. has the names of 21,820 buyers from this year on this master file, among other segments. It identifies individuals who responded to offers related to real estate investment. Some received a free CD and others signed up for newsletters. The sources are telephone response to DRTV and Globalpublishinginc.com. Telephone numbers are available.
Selections: Hotlines, gender, state/SCF/ZIP
Price: $110/M (buyers)
Contact: Macromark Inc., Dave Boyd (845-230-6300, ext. 327; [email protected])

Astral Sounds New Age Buyers
Midwest Direct Marketing Inc. released a list of individuals who purchased a CD recording for relaxation. It names 9,879 buyers from the last 12 months. A typical customer is a thirtysomething with a $50,000 to $75,000 income. The average sale was $25. Direct mail is the source.
Selections: Age, gender, income, lifestyle, state/SCF/ZIP
Price: $105/M
Contact: Midwest Direct Marketing Inc., Dorothy J. Rusk (913-686-2220; [email protected])

INSERT MEDIA

International Architecture & Design
Kontent Publishing Inc. appointed Cornerstone Group of Companies to manage blow-in and bind-in programs for International Architecture & Design magazine. This title published in Canada is distributed quarterly to 50,000 individuals on list provided by Sotheby

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