Ford Goes on Spring Break

Posted on by Chief Marketer Staff

Ford is pitching its pickup trucks at a popular Spring Break locale next month.

The company is sponsoring The Super Duty Saloon to show off its Super Duty F-450 pickup and let visitors meet some Ford endorsed NASCAR race drivers. The event takes place Feb. 15 through Feb. 17 at the Ocean Deck Restaurant and Bleach Club in Daytona Beach, FL.

A sweeps ties to the events. Consumers can enter at FordRacingEvents.com through Feb. 8 for a chance to win the grand prize, all-expense paid trip for four to Daytona Beach. The prize includes VIP access to the Super Duty Saloon.

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