E4L to Debut Interactive Shopping Show

E4L Inc., Los Angeles, announced the debut of its Everything4Less Radio Show, which the company says is the first live interactive shopping show to be simultaneously cybercast worldwide via the Internet and broadcast across the United States via syndicated radio.

E4L is an infomercial and online marketer formerly known as National Media Corp.

Running for three hours each week on Saturday mornings, from 9 a.m. to 12 noon EST, the radio broadcast will be syndicated by E4L and it will be available via the Internet at Broadcast.com’s shopping channel (http://www.broadcast.com/shopping).

The program will offer a variety of products at discount prices and include guest interviews, regular features and live listener interaction with the hosts. Another feature of the show will be its hourly auction where anything from violins to Harley Davidson lava lamps will go to the highest bidder. The show aired locally in Los Angeles this past Saturday.