Digital + Social

In a surprise move, e360 Insight CEO Dave Linhardt has dropped his lawsuit against a group of anti-spammers he filed earlier this year.

Pay-for-performance marketing firm Datran Media announced yesterday it is donating an unspecified percentage of every transaction to Tuesday’s Children, a 9/11-related charity.

A federal appeals court last week erased an $11.7 million judgment against Spamhaus in its legal brawl with marketer e360 Insight.

However, this doesn

Anti-spam legislation passed six months ago takes effect in New Zealand tomorrow.

E-mail criminals aren

E-mail marketing software provider Responsys announced last week it

E-mail technology provider StrongMail has hired long-time industry executive Tricia Robinson as its new vice president of market and product strategy.

(Multichannel Merchant) Recent developments in e-mail marketing are creating new possibilities for an old set of direct marketing metrics: recency, frequency and monetary value.

Permission-based e-mail makes it to U.S. inboxes about 75% of the time, according to the latest quarterly deliverability study by Lyris.

However, contrary to many marketers

The latest e-mail related tech-phrase, according to various online publications, is