Digital + Social

Should you do business with an unknown firm offering millions of compiled e-mail addresses? Don

eWayDirect has developed marketing technology designed to drive sales from customers who abandon e-commerce Websites without making a purchase, the e-mail service provider recently announced

Jack Love was shocked when clients told him another firm had offered them his customer list. But his mood quickly turned to anger. A firm called EmailAppenders

We all want to do more with less these days. When you compare the cost of postal mail (about $1 apiece) to that of e-mail (about a penny per message)

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Internet Retailer has filed a lawsuit against EmailAppenders, alleging the data service provider wrongly claimed to have Internet Retailer’s 2008 conference attendee list for sale.

After beginning the 2008 holiday shopping season with a massive spike over the previous year in e-mail volume, America

Ireland has passed an anti-spam law under which companies sending unsolicited commercial e-mail and text messages to people in the country could face hefty fines.

Virginia

The Direct Marketing Association has teamed up with e-mail deliverability firm Return Path to launch a so-called reputation registry that will allow members to check whether or not their outbound e-mail is properly authenticated and