Channel | Agencies

It's wild! How did a Chinese agency attach a human model to a bus to make him look like he was flying?? Check out these crazy marketing stunts.

Chief Marketer recently talked with several PROMO and B2B Top Shops, to get their thoughts on the challenges marketing agencies face hiring–and retaining—talent.

McCann New York debuted a NY Lottery campaign to push the lottery into the forefront and elbow out more tempting lotteries like Powerball and Mega Millions.

Their out there, roaming the halls, looking for victims: agency monsters. Watch out for these 12!

The 2016 Top Shops listings are here! We do the work—compiling the Top Shops in both promotional marketing and B2B. A top resource for both brands and agencies looking for partners.

For the brand marketer who wants to employ agile marketing to redefine a brand voice, there is a four-step process. Here's an overview.

We all want a raise. Here's 10 steps for success.

This article shares how and why you need to run client progress meetings, including 7 inbound marketing activities to report on each month.

Global social media advertising spending will reach $25.14 billion this year, higher than the $23.68 forecast in April. Catch up with the latest research.

This article outlines six hard and six soft skills to look for when hiring marketing talent.