Agencies
-
Agencies
No Time for Dithering
Between now and the commencement of the next Congress, the U.S. Postal Service will have its work cut out for itself regarding postal legislative reform.While
-
Agencies
Easy to Give, Hard to Wrap
Looking for the ideal holiday gift for that special someone?How about Opie, the Holstein steer? He’s touted as a 1,500-pound “party animal” that animal
-
Agencies
Our Version of the Boston Tea Party
My son Bob has devoted several of his weekly columns in the magazine InfoWorld to proposing a holiday that would benefit not just the United States but
-
Agencies
Harte-Hanks Buys PMSI
Harte-Hanks Inc., San Antonio, has acquired PMSI of Bellmawr, N.J. Terms of the agreement were not disclosed. Curt Byerley will continue to run PMSI,
-
Agencies
Study Shows Direct-to-Consumer Ad Growth
Direct-to-consumer (DTC) promotional spending by pharmaceutical companies, mostly in the form of direct response ads, grew by 16% to $631 million in the
-
Agencies
B-to-B DM Stocks Eke Out Slight Increase
Without the impressive stock price gains by computer hardware and peripherals vendors, business-to-business direct marketing companies would not have
-
Agencies
French Beauty Catalog Primps for U.S. Debut
Paris-based Le Club des Createurs de Beaute will issue an American version of its beauty catalog next month.The catalog is a joint venture between cosmetics
-
Agencies
Music Clubs
BMG Direct and Columbia House are building profit centers in expanding markets for Christian, gospel and Latin music. BMG acquired its “Sound and Spirit”
-
Agencies
You Beta Your Life
As the holiday season approaches, readers may find themselves wondering what to buy for that special database marketing manager on their gift list.The