Chief Marketer Staff

• Integer Group Debuts New Retail and Digital Practice

  The Integer Group has launched a new practice called Digitail

• Digital

  Google Increases Dominance of Searches

  Google accounted for more than 71% of all online searches within the U.S. during the four weeks ended Aug. 28

• One Exec In, Another Out At Yahoo

  Joanne K. Bradford has joined Yahoo! as senior vice president of U.S. Revenue and Market Development.

• InfoGroup Back In Compliance With NASDAQ

  InfoGroup (formerly infoUSA) has brought itself in line with the listing standards of the Nasdaq Global Select Market, and will continue to be listed on the exchange,

• Experian Hires Two In Campaign Management Division

  Experian has named Gary Sanders principal planner and Dione Rayside a planner within the decision management practice of its integrated marketing division.

• Agencies

  Letters to the Editor

  We

• News Brief

  BRAND SENSE PARTNERS: has signed an agreement with actress and comedian Jenny McCarthy to create a lifestyle brand and consumer product line for kids

• Email

  Umm… About EmailAppenders’ NYC Office

  E-mails to this newsletter just keep getting curiouser and curiouser, and they

• Email

  Stupid PR Watch: Calculating Spam Costs … Wrongly … Again

  Sure, spam costs companies money. But why, when vendors attempt to calculate the cost of spam to make a selling point about their technology or services, do they always use the silly

• Email

  More Marketers Embracing Social Media: Forrester

  While e-mail, search and display advertising have reached near universal adoption among marketers, social media