Chief Marketer Staff

• Amazon.com Sued for Trademark Infringement

  A similarly-named Minneapolis bookstore .has filed a trademark infringement lawsuit against Internet marketer Amazon.com.The lawsuit, filed in U.S. District

• Senate Bill Proposed to Protect Seniors vs. Phone Fraud

  Sweeping legislation to protect senior citizens from being victimized by telemarketing and other frauds has been introduced in the Senate.The Seniors

• Acxiom Acquires Horizon, Boosts Health DM Capabilities

  Acxiom Corp., Conway, AR, has acquired Stamford, CT-based Horizon Systems, Inc. and will merge it with its health care business unit, Acxiom Health. Horizon

• DIRECT Listline

  Modern Farm Mercantile Catalog This is a 16,980-name last-12-month catalog buyers file. Last-three month and last-six month buyers are also available.Cost:

• USA Networks Acquires HRN

  USA Networks Inc., New York, has reached an agreement to purchase USA Networks Inc., New York, has reached an agreement to purchase HRN, provider of discount

• Nova Appoints Novus as List Manager

  Nova Development Corp. chose Novus Marketing Inc., Valhalla, NY, as its list manager for the launch of its 225,451-name Software Buyers file.Nova Development

• FTC Charges Infomercial Maker, Marketer

  The Federal Trade Commission has urged the Department of Justice to file a civil penalty complaint against E4L Inc., the Los Angeles-based infomercial

• Chinese Internet Firm Sina Plans IPO This Year

  Chinese Internet firm Sina.com is planning a U.S. stock offering later this year, according to Reuters.The company runs several Chinese language portal

• DMA Names Donnelley New Chair of Political Committee

  The Direct Marketing Association has named Shawn M. Donnelley, manager of political affairs for printer R.R. Donnelley & Sons Co. as the new chairman

• Gig Purchases Defunct Rival’s Subscriber List

  Gig magazine has purchased the 22,000 active subscriber list of its former rival, Musician.Musician published its last issue in April.”It’s obviously