Chief Marketer Staff
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USA Networks Acquires HRN
USA Networks Inc., New York, has reached an agreement to purchase USA Networks Inc., New York, has reached an agreement to purchase HRN, provider of discount
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Nova Appoints Novus as List Manager
Nova Development Corp. chose Novus Marketing Inc., Valhalla, NY, as its list manager for the launch of its 225,451-name Software Buyers file.Nova Development
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Young & Rubicam To Issue New Stock
Advertising conglomerate Young & Rubicam Inc. plans to file a registration statement with with the Securities and Exchange Commission later this month
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FTC Charges Infomercial Maker, Marketer
The Federal Trade Commission has urged the Department of Justice to file a civil penalty complaint against E4L Inc., the Los Angeles-based infomercial
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SpeciaLists Manages Quantum Television Files
The SpeciaLists, Weehawken, NJ, has been chosen to manage infomercial lists for Quantum Television, a subsidiary of e4L Inc. The transaction is effective
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Short Cuts
AGA Catalog Marketing & Design, New York, appointed Marcia Mintor and Peggi Pietsch Davis creative directors; Kerry Wiemokly, director of imaging; and
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Chinese Internet Firm Sina Plans IPO This Year
Chinese Internet firm Sina.com is planning a U.S. stock offering later this year, according to Reuters.The company runs several Chinese language portal
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Amazon.com Sued for Trademark Infringement
A similarly-named Minneapolis bookstore .has filed a trademark infringement lawsuit against Internet marketer Amazon.com.The lawsuit, filed in U.S. District
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Senate Bill Proposed to Protect Seniors vs. Phone Fraud
Sweeping legislation to protect senior citizens from being victimized by telemarketing and other frauds has been introduced in the Senate.The Seniors
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DMA Names Donnelley New Chair of Political Committee
The Direct Marketing Association has named Shawn M. Donnelley, manager of political affairs for printer R.R. Donnelley & Sons Co. as the new chairman