Chief Marketer Staff
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Doritos Puts Virtual Concerts in Chips Bags
Shoppers perusing grocery isles will come across a new product from PepsiCo’s Frito-Lay division, Doritos Late Night Chips
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Agencies
Hasbro Online Game Promotes Upcoming G.I. Joe Motion Picture
G.I. Joe military-themed action figures have offered kids countless hours of play since Hasbro first created the line of toys in 1964
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Motherhood and Social Media Go Together: Report
Mommies are flocking to social networks, according to new research from BabyCenter LLC, which runs several parenting Web and community sites
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Agencies
Nike Contest Will Award Local Sports Grants
The retail division at shoemaker Nike is offering a community-improvement grant program aimed at finding and rewarding school and neighborhood groups that use sports involvement to help young people
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Catapult Promotes Kramer to CEO
Catapult Action-Biased Marketing has named Paul Kramer CEO
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News Briefs
CELLFIRE INC.: has expanded its nationwide digital grocery coupon program, adding Safeway, one of the largest grocery providers in the country
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Direct Marketing Club of New York Names 2009 Silver Apple Award Honorees
The Direct Marketing Club of New York has revealed the recipients of its 2009 Silver Apple Awards
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Agencies
Merkle Subsidiary Acquires Catalog Marketing Firm
CognitiveData will acquire catalog marketing services firm CMS Direct.
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Agencies
Johnson & Quin Acquires InteliMail
Johnson & Quin has acquired InteliMail, a division of Staples Print Solutions.
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Online Ads Bright Spot In Forecast: ZenithOptimedia
The global advertising picture is weak and getting weaker, with only online media showing any growth,