Chief Marketer Staff

• LIVE FROM STRASBOURG: FEDMA ANNOUNCES BEST OF EUROPE WINNERS

  The big winners in the Best of Europe Awards at the Federation of European Direct Marketing’s annual forum in Strasbourg, France, which ended yesterday,

• NordicTrack Goes Online

  Icon Health & Fitness, has launched a Web site for its recently acquired NordicTrack brand. The Logan, UT-151 based home exercise machine can now be found

• Toys “R” Us Strengthens Online Retailing

  Toys “R” Us, Paramus, NJ, aims to be the leader in online retailing for toys and other children’s products by the end of 1999. To do this, the mega-chain

• USPS Denies $200 Million Deficit

  The United States Postal Service will have a $200 million surplus, not a $200 million deficit, the Post Office asserted yesterday. The statement made

• Arnold Lands New Technology Account

  Insight Enterprises, a global computer direct marketer, named Arnold Communications, a wholly owned subsidiary of Snyder Communications Inc. Bethesda,

• Live From Strasbourg: Dissension Over Finances at Fedma Meeting

  There was apparently some grumbling over finances Sunday at the general assembly meeting of the Federation of European Direct Marketing here in Strasbourg,

• Quill Catalog Launched in U.K.

  The Quill office-supplies catalog has been introduced in the United Kingdom by parent company Staples Inc., Staples announced yesterday. The first mailing

• Yahoo Offers Opt-In Birthday Program

  Yahoo! Inc., Santa Clara, CA, has launched Yahoo! Birthday Club, a permission-based promotion Yahoo! Birthday Club delivers messages to users who have

• DIRECT Listline

  Diabetes Research and Wellness Sweepstakes The United Kingdom sweepstakes responders and donors file identifies 30,000 people.Cost: 90 British poundsContact:

• DM Services Growth Leads Harte-Hanks First Quarter

  Harte-Hanks Inc,. San Antonio, TX, had first-quarter 1999 revenue of $188.1 million, a 5.9% increase from first-quarter 1998 revenue of $177.7 million.