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Chief Marketer Staff

  • Healthcare Suppliers Form Internet Venture

    Healthcare suppliers AmeriSource Health Corp., Cardinal Health Inc. Fisher Scientific International Inc. and McKesson HBOC Inc. have signed a definitive

  • BuyItNow Sells Interest in CosmeticsPlus.com

    BuyItNow Inc., Los Angeles, has sold its interest in CosmeticsPlus.com LLC to more.com Inc. for $7.5 million in cash and stock. Performance-based incentives

  • Harte-Hanks Acquires Telemarketing Company

    San Antonio, TX-based Harte-Hanks Inc., has acquired Hi-Tech Marketing, a supplier of telemarketing services to the information technology industry. The

  • CleanRooms

    IDG Communications List Services manages the CleanRooms E-Mail Subscriber List. New to the market, it includes more than 14,000 subscribers to a publication

  • Block Picks VML as Its Interactive Agency

    H&R Block, Kansas City, MO, has named VML, a full-service advertising agency as its interactive agency of record.The Kansas City-based agency has been

  • Hair System Buyers

    List Services Corp offers a new list of 275,000 buyers of Copa Natural Curl Release System. Sales–which cost $69 on average–are generated by an informercial

  • ZDNet Reports 71% Increase in 2nd-Quarter Revenue

    ZDNet, the San Francisco-based network of Web sites for people who want to buy, use and learn about technology, has reported its second-quarter revenue

  • Short Cut

    JCPenney.com, the online arm of the Plano, TX-based cataloger, has launched Just4MePetite.com and Just4MeTall.com, commercial Web sites, featuring apparel

  • Sears May Test Same-Day Delivery

    Sears, Roebuck & Co., New York, may test same-day delivery of small appliances, electronics and other items ordered on the Internet, published reports

  • L90 Launches Additional Ad Network

    Internet advertising network server L90 Inc., Los Angeles has launched Zonfire, an advertising network company.Zonfire network includes companies that