Chief Marketer Staff
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American Clearinghouse Hosts New Mover Lists
American Clearinghouse, Inc. now includes new mover lists on its Web site
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Nutrisystem to Enter Japan
Nutrisystem Inc. has teamed up with House Foods International to direct market its dietary programs in Japan.
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Agencies
FTC Targets Alleged Mortgage Relief Direct Marketer
The Federal Trade Commission has charged the Nations Housing Modification Center and its principals with violating federal law by misrepresenting themselves as a federal agency
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FedEx Income Plummets 53 Percent
FedEx Corp. posted net income of $181 million, down 53% from $384 million in the prior year.
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Lexus Introduces Hybrid with Sweeps, Spots and Print
Lexus is introducing a new hybrid sedan with an integrated campaign that focuses on the car’s advanced technology and sustainable materials
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Safeway Hires Former Frito-Lay Exec as VP Consumer Brands
Safeway has hired Joseph Ennen as senior vice president consumer brands
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Brands Rushing To Social Partly Out of Fear: Study
Retailers and brands that sell online are stampeding into social media, a new survey finds—some for fear of looking less modern than their competitors
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News Briefs
STAPLES: has teamed up again with the Chicago Bears to launch the third Staples Dream Park Challenge, a campaign aimed at raising funds residents for local parks
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Agencies
Meet the Broker: Ed Krug
Today we meet Ed Krug, vice president of new business development at Plattform Advertising, where he works primarily with business-to-business lists.
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Eric Larsen Joins BuzzLogic As Executive Vice Chairman
BuzzLogic has named Eric Larsen as executive vice chairman of its board of directors.