Chief Marketer Staff

• AOL/Time Warner to Cut Jobs

  AOL Time Warner Inc. is expected to cut jobs in AOL’s advertising sales group next week in an effort to spark growth at the beleaguered online unit, according to Reuters.

• New Products and Services

  Lists Online: integrates online list research with ordering

• Loose Cannon: The Con of .Pro

  During my first year in college, my dorm was given an introductory lecture on fraternity rush. One of my floormates stood up, flatly stated that he wasn

• Mail Stream: A Report on Incoming Direct Mail

  Oxmoor House Oxmoor House recently mailed a bookalog promoting a new solo title in the popular “For Dummies” book series. Called “Life’s Little Secrets

• SkyWorld Acquires BeeLine Interactive

  SkyWorld Interactive, an online marketing agency, has acquired BeeLine Internet Resources, a Boston-based Internet development firm, for an undisclosed sum.

• Sharper Image Net Loss Narrows

  Sharper Image Corp. reported a net loss of $260,000 for the first quarter, a massive improvement over the $2.8 million it lost during the same period last year.

• Urban Outfitters Posts Record Earnings

  Urban Outfitters Inc. reported net income of $4.8 million for the first quarter a 313% gain over $1.2 million for the comparable quarter last year.

• Illinois to Ban Unsolicited Telemarketing to Cell Phones

  Illinois could soon become the first state to ban telemarketing calls to cell phones.

• Fingerhut Takes its Customer File off the Market

  Fingerhut Cos. Inc. has suspended the rental of its customer file pending the sale of the company’s assets.

• DIRECT Listline

  Columbia House Teens & Tweens List Services Corp. is offering this first-time-available file of 30 million children of baby boomers aged 10 to 18 all