Chief Marketer Staff

• BK DISCOUNTS WHOPPER, SHUTTERS LOYALTY PROGRAM

  Burger King Corp. will sell Whoppers for 99 cents next month to maintain market share and meet performance criteria for its pending sale to private investors,

• Bertelsmann Forges Deal With Amazon for CDnow

  Bertelsmann has made a multi-year pact with Amazon.com for Amazon to handle the inventory, customer service and Web site for Bertelsmann property Cdnow.

• World Publications Taps ALC for 12 Magazine Files

  World Publications has chosen ALC Data Management to manage its 12 lifestyle and travel magazine files. The files include Sport Fishing with 138,000 subscribers

• NEW LINE AND VERIZON SIGN TWO-YEAR ‘RINGS’ PACT

  Los Angeles-based New Line Cinema and Verizon Wireless of Bedminster, NJ, last week signed a two-year alliance to create a range of promotions tied to

• Catalog Q&A

  Q. Somebody told me that you can

• Postal Worker May Sue Over Anthrax

  The U.S. Postal Service has rejected a damage claim filed by an injured Brentwood Road postal center employee, paving the way for a possible lawsuit against

• Schloss Named CFO of DMA

  Marcel Schloss has been named senior vice president, chief financial officer of the Direct Marketing Association. Schloss replaces Jasvant Mahadevia,

• Avenue A Acquires I-Frontier

  Digital marketing firm Avenue A, Inc., Seattle, has acquired Philadelphia-based interactive agency i-Frontier, Corp. I-Frontier will operate as a subsidiary

• PetsMart Reports $20.7 Million for Third Quarter

  Online marketer and retailer PetsMart Inc. reported third quarter net income of $20.7 million, versus net income of $5.8 million for the same period in

• Chico’s Third Quarter Net Sales Increase 46.1%

  Cataloger and retailer Chico’s FAS Inc. reported net sales for the third quarter ended November 2 of $137.3 million, compared to $94 million for the quarter