Chief Marketer Staff

• McDonald’s Expands Payment Options with PayPass

  McDonald’s has agreed to accept MasterCard PayPass, a new contactless payment option that uses radio frequency technology, at select restaurants in the U.S. PayPass cardholders tap or wave the card on or near a specially equipped terminal that uses a …

• Vacation Connections and Keeplan International Merge

  Vacation Connections, a sampling and media services company targeting vacationing consumers, has merged with Keeplan International, a provider of advertising signage at top U.S. ski resorts. The two companies have formed Keeplan Winter Sports, a …

• Bill Schwartz Inducted into PPAI Hall of Fame

  The Promotional Products Association International has inducted William (Bill) W. Schwartz into its Hall of Fame. Schwartz in the chairman of the board for distributor company William W. Schwartz Associates, Inc. in Wisconsin. He has spent 53 years …

• News Briefs

  UPSHOT: Chicago, has hired Wendy Sokoluk as VP-account management to oversee the account groups on the Procter & Gamble business. She has worked in account management at Saatchi & Saatchi and BBDO and in brand management at Ralston Purina, Kimberly …

• Trigger Direct to Market Claritas Division’s Analytical Services

  Poway, CA-based Trigger Direct Inc., a direct marketing firm, has partnered with Integras, the analytical services division of market researcher Claritas

• Brookstone Raises Earnings Forecast for the Year

  Brookstone Inc., the Merrimack, NH-based product development and specialty retail company, announced second-quarter results improved by approximately

• TH Lee Putnam Ventures, Freeman Spogli and N.E.W. Management Invest in Customer Service

  TH Lee Putnam Ventures and Freeman Spogli, along with current management of N.E.W. Customer Service Companies Inc. (NEW), have acquired a significant

• BeNOW Names McMullen Senior Vice President

  BeNOW, the Wakefield, MA-based database marketing services provider, appointed Ned McMullen to senior vice president of sales. McMullen will lead sales

• Pricester.Com Announces Free E-Commerce Web Sites

  Pricester.com, a new e-commerce model for the online retail industry is being compared to Napster.com, according to the company because the Hollywood,

• List and Database News

  Entrepreneur Magazine This file contains194,767 business addresses of subscribers to Entrepreneur magazine, which offers information on finance, technology