Chief Marketer Staff
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CMGI Names DMA Vice Chair Joseph Lawler President and CEO
CMGI Inc. has appointed Joseph C. Lawler president and CEO.
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Nautilus Elects Former Kmart Exec to Board
The Nautilus Group has elected Donald Keeble to its board of directors.
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Fortis Bank Chooses SPSS for Lead Generation
Fortis Bank, a financial services firm based in the Netherlands, has chosen PredictiveMarketing, an analytic application from SPSS, to generate its leads.
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Tygo.com Offers Free Advertising in Flat Rate Program
Tygo.com, a new search engine provider, is offering $5 million in free advertising to hype its flat-rate advertising program.
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Harte-Hanks Declares Dividend
Harte-Hanks Inc. has declared a regular quarterly dividend of four cents per share owned, payable on Sept. 15 to shareholders of record on Sept. 6.
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List and Database News
A listing of mailing list availabilities.
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LeBron James Comic Strip is Hook for New Powerade Flavor
In a deal with basketball superstar LeBron James, POWERade will roll out a new flavor next month along with a unique promotional program featuring LeBron James comic books. The comic books, titled King James, are created by DC Comic and feature his …
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Agencies
Cat Café Attracts Worldwide Attention, Delays Closing
NEW YORK—What was to be a five-day event for cats has been extended to 12 days following huge interest from the media and visitors. Thanks to the uniqueness of Meow Mix Café, a boutique and dining establishment for cats and their human relatives and …
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Ohio AG Files Suit Against Best Buy Over Rebates
The Ohio Attorney General has filed a lawsuit against Best Buy Co., Inc. alleging that the retailer repackaged used goods and failed to honor rebates, among other charges. The complaint stated that through advertisements and P-O-P materials, Best Buy …
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Miller Sorry for Black Artist Omission/Groups Call for Boycott
Miller Brewing Co. has apologized for not including a black artist when designing its series of commemorative rock ‘n’ roll cans. The series of eight beer cans is part of a summer promotion with Rolling Stone magazine celebrating the 50th anniversary of …