Chief Marketer Staff

• Americans Rank Web as Top Holiday Gift Medium: Survey

  Americans rank the Internet as the number one spot to buy holiday gifts, with discount stores closely behind in second place, according to a survey from GMIPoll.

• Alliance Data Integrates Epsilon, Frequency Marketing Units

  Alliance Data, Dallas, will merge its Frequency Marketing Inc. unit into Epsilon, a multi-channel marketing services firm it acquired in late 2004. Frequency Marketing had been operating as a separate unit under Alliance’s umbrella.

• Orbitz Takes Weather Channel Viewers Online With Sweeps

  Online travel company Orbitz is taking flight with a sponsorship on The Weather Channel, launching a four-week sweepstakes that will award a grand-prize trip to a weekly featured destination.

• Short Cuts

  The Norfolk Admirals American Hockey League team has relaunched its online merchandise catalog at www.norfolkadmirals.com .> R. R. Donnelley & Sons Co., the printing giant, has completed its purchase of Spencer Press Inc. for an undisclosed sum. …

• Listline e-Newsletter 11/10/05

  Aberdeen Group Inc. has released a database with 60,927 postal records
  and 18,919 e-mail addresses. Those listed are subscribers and research
  information customers.

• Agencies

  Mudd Jeans Launches Curvy Jeans

  Mudd Jeans is readying a host of promotions to support its launch of denim jeans for curvy girls ages 15 to 24. The new line, Delicious Curves by Mudd, comes in 17 designs and features crystals, lace trim, embroidery, bleaching and tacking. The …

• Agencies

  Simon Malls Tailor Ads to Passersby

  Simon Property Group has installed interactive, digital signage in and around two malls in Atlanta and Westminster, CA. The signs pick up FM radio signals in passing cars and tailor the ad’s message to the demographics of the radio station that’s …

• Agencies

  Orbitz Takes Weather Channel Viewers Online With Sweeps

  Online travel company Orbitz is taking flight with a sponsorship on The Weather Channel, launching a four-week sweepstakes that will award a grand-prize trip to a weekly featured destination.

• Agencies

  Cartoon Network Kicks off Annual Holiday Toy Giveaway

  Cartoon Network is back with its annual holiday toy give-away offering the chance to kids to win a truckload of Hasbro toys. But there’s a catch: Entrants have to act fast. Tommy and Tara, who host Cartoon Network’s popular Friday kids’ programming …

• Agencies

  Court TV To Send Viewers on Island Getaway

  Just in time for the holidays, Court TV is giving viewers something to dream about— trip to a private villa in Jamaica. The network is launching its first-ever holiday sweepstakes, which will send one grand-prize winner to Half Moon Bay in Jamaica with …