Chief Marketer Staff

• Agencies

  Postal Service Reports $900 Million in Income

  The U.S. Postal Service reported a net income of $900 million for the 2006 fiscal year that ended Sept. 30. Its total revenues were $72.8 billion, while total expenses were $71.9 billion, according to figures released at the postal Board of Governors meeting.

• Agencies

  Lab Safety Supply Focuses on Growth Through Acquisitions

  Lab Safety Supply (LSS) of Chicago has signed an agreement to acquire the assets of direct marketers Inspection Equipment Inc. and Construction Book Express Inc., both based in Hauppauge, NY.

• Agencies

  ValueVision Reports Record Revenues and Reduces Losses

  ValueVision Media Inc. reported double-digit sales growth in the third quarter. Revenues for the quarter hit a record $184.9 million, an increase of 16% compared to the same period last year.

• Agencies

  Quebecor Expands Co-mail Capacity

  Quebecor World Inc. has acquired new equipment to increase the co-mail capacity at its printing plant located in Bolingbrook, IL.

• DMA Introduces New List Suppression Services

  The Direct Marketing Association has introduced two new data suppression services to remove deceased persons and prisoners from lists.

• Email

  Short Cuts

  The San Francisco Chamber of Commerce has chosen VerticalResponse to manage its e-mail marketing programs.

• Agencies

  Marketing Helps Fuel 12% Wal-Mart Growth

  Wal-Mart is starting the holiday season in the black with positive third quarter sales, and is banking on its Christmas marketing strategy to keep the registers ringing.

• Agencies

  MasterCard Places Brand in Fox Mobisodes

  MasterCard is going mobile.
  The brand will be integrating its products into Fox TV mobisodes, or short episodes designed for mobile phones. The 26 episodes are titled Bones: Skeleton Crew, based on the network’s series Bones.

• Agencies

  Charmin to Open Public Bathrooms in NYC

  Call it a twist on sampling.
  Procter & Gamble is opening a public restroom in New York City’s Times Square Monday where it is putting rolls of its Charmin Ultra toilet tissue to the ultimate test.

• Big Brands to Strengthen Children’s Ad Guidelines

  Ten major brands have committed to strengthening the self-regulatory guidelines they operated under when marketing to children.