Chief Marketer Staff
-
Agencies
Negro League Stars to Appear in Chrysler-sponsored Event
Detroit Tigers fans will have a chance to meet former stars of the Negro Leagues in an upcoming promotion sponsored by Chrysler Jeep Superstores and area Dodge dealers
-
E-mail Experience Council Merges with a DMA Council
The Direct Marketing Association has inked a deal to merge its E-mail Marketing Council with the E-mail Experience Council, creating a leading professional organization for e-mail marketers.
-
News Brief
RED ROBIN GOURMET BURGERS: and the Denver Broncos have launched the Denver Broncos Kickoff Kid sweepstakes
-
Listline e-Newsletter 07/09/07
Some 240,327 individuals with investment brokerage accounts are named on
this file. Those listed have investment accounts with such firms as
Merrill Lynch, Dean Witter, Paine Webber and private banks. -
Email
DMA Will Partner with E-mail Council: Report
The Direct Marketing Association will announce today that it will assume legal ownership of the E-mail Experience Council, a global trade organization that devises best practices for e-mail and online marketing, according to a report in ClickZ Sunday.
-
Agencies
DM Agency Expert Communications Joins Omnicom
Diversified Advertising Services, a division of ad conglomerate Omnicom Goup Inc., has acquired direct-response agency Expert Communications Inc.
-
Agencies
Microsoft, Google Acquisitions Move Ahead
Both Microsoft and Google have advanced in the regulatory reviews of their respective announced acquisitions — albeit on different shores.
-
Digital
MSN AdCenter Adds Quality Reports
Microsoft will make click quality reports available to advertisers on its adCenter pay-per-click platform, the company announced last week.
-
Agencies
Al Gore Launches Worldwide Ad Contest
Former presidential candidate Al Gore is launching a consumer-generated advertising contest to promote his environmental causes.