Chief Marketer Staff

• FTD Group Income Rises By Nearly $2 Million

  FTD Group Inc. reported net income of $10.7 million for the fourth quarter, a $1.9 million increase over net income of $8.8 million last year.

• Agencies

  Transcontinental, Seven Squared, Form Joint Venture

  Transcontinental Media has teamed up with U.K.-based agency Seven Squared to launch of Transcontinental Custom Communications, a company that will furnish custom publishing services to clients in Canada and the U.S.

• Agencies

  MasterCard to Set Off on World Tour With Placido Domingo

  MasterCard has been looking for a partner with mass appeal.

• Chrysler Names Former Toyota Marketer as its New CMO

  Chrysler has named Deborah Wahl Meyer as its vice president and chief marketing officer.

• Agencies

  Mobile Negro Leagues Museum Wraps National Circuit

  The mobile Negro Leagues Museum tour makes its final stop of the baseball season in Chicago this week.

• Moroch Partners Adds New Faces to Agency

  Advertising agency Moroch Partners has added three new hires to its agency.

• News Briefs

  BANK OF AMERICA: is co-sponsoring three youth baseball clinics this week with the Oakland A’s for 450 inner city children from local Little Leagues and the Oakland Boys & Girls Clubs.

• Agencies

  Meet the Broker: Shannon Holleman

  Today we meet Shannon Holleman, manager of list services at Huntsinger & Jeffer Inc., a direct marketing agency in Richmond, VA. Holleman oversees list brokerage and a few in-house list management accounts.

• Digital

  CafePress Ties Blog Tags to Ads

  Imagine for a moment that you want to market 25 million different products online. Now imagine that many of those products are timely items strongly linked to events in the news. Finally, imagine that you have to add almost a million new products a week to your line

• Digital

  The Web Analytics behind an E-card

  The Internet has done a lot to change both Americans’ buying habits and the way we relate to each other: e-mail rather than letters or phone calls, sending gifts online rather than using the mails, and so on. American Greetings Interactive, the online subsidiary of Cleveland-based card maker American Greetings, has built its business on the prospect that those two trends will intersect. The company counts on the fact that the right mix of personalized message and Flash animation will get us to use our desktop PCs to send our heartfelt sentiments out into cyberspace.