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Chief Marketer Staff

  • Digital

    The Digital Future: Small Talk About Big Ideas

    The whole notion there will be one Web platform that meets the needs of everyone is the most ludicrous thing Erik Hauser has ever heard. So how does he see the future of the Internet, and Web 3.0? Click here to find out.

  • Agencies

    Mail Stream: A Report on Incoming Direct Mail

    Making It Big’s fall 2007 catalog features female apparel in sizes 2X-7X, or 22W to 44W. The company offers free shipping on orders of $500 or more. The American Friends Service Committee – a global peace organization backed by the Quakers –asks that recipients send three petitions enclosed in an oversized package to their House Rep and Senators – and a donation (ask ladder $15/$35/$50/$65/other) to the organization itself. And a charter subscription offer from The Land Report asks what moguls Ted Turner, Oprah Winfrey and others have in common with the recipient – the answer being “a passion for the land.” Recipients who pony up $39 for a 12-month, 12-issue subscription also receive The Land Report 100,” which profiles the 100 largest landowners in the U.S.

  • Listline e-Newsletter 08/20/07

    Belardi/Ostroy ALC has been appointed list manager for Harriet Carter
    Gifts Inc., effective Sept. 1. More than 2.2 million buyers are
    available from the last 12 months.

  • Digital

    American Airlines Sues Google Over Keyword Ads

    American Airlines is suing Google over keyword ads triggered by the airline’s trademarks.

  • Agencies

    Cabela’s Acquires S.I.R. Warehouse Sports Store

    Cabela’s Inc. has acquired S.I.R. Warehouse Sports Store, a Winnipeg-based direct marketer and retailer, for an undisclosed sum.

  • Digital

    Bridal Media Ventures Now Part Of Red Ventures

    Red Ventures, Charlotte, NC, has acquired Bridal Media Ventures. Terms of the acquisition were not disclosed.

  • Agencies

    Next Generation Reports 4.4% Revenue Decline

    Next Generation Media Corp. reported $2 million in revenue for the second quarter ending June 30, a 4.4 percent decline from the same period last year.

  • Accellos Acquires Maximum Data Solutions

    Accellos, Inc. has purchased Maximum Data Solutions Inc. of Plymouth, MI. Financial terms of the transaction were not disclosed.

  • Digital

    American College of Physicians Taps E-Healthcare Solutions

    The American College of Physicians has chosen E-Healthcare Solutions to provide online advertising for the organization’s portfolio of medical and healthcare Web sites.

  • Digital

    Didit Manages Search Engine Campaigns for Q Interactive

    Q Interactive has retained the online marketing services agency Didit to manage search engine marketing campaigns for its advertising supported network of Web sites.