NEMDA Annual Conference
New England Direct Marketing Association Annual Conference
Articles by Beth Negus Viveiros
MCM Operations Summit
Multichannel Merchant Operations Summit, the only conference exclusively devoted to direct-to-consumer operations and fulfillment
DMA 2012
Direct Marketing Association Annual Conference & Exhibition
Email Watch: J. Jill Dresses to Under-Impress
While I am a semi-regular customer of J. Jill, I'm not always overwhelmed by their email creative.
Email Inbox Placement Rates Decline 6%
Email inbox placement rates declined to a record low of 76.5% in the second half of 2011, according to Return Path's most recent Global Email Deliverabilty Benchmark Report.
Chief Marketer Listline March 19
Files featured this week include Future Graphics Consecutive Form Printing and Design Group, State Nursery Tree Buyers, HomeCare Magazine and American Free Press Book Buyers & Inquirers.
Emails We Love: DSW and Ann Taylor Get Off On the Right Foot
When a consumer signs up for an email list, it's because they want to hear from you. That's why it's so puzzling when marketers don't take advantage of the opportunity to connect immediately.
Imprint Plus Targets SOHO Market With New Name Badge Product
Name badge marketer Imprint Plus is expanding its B2B focus into the SOHO market with YouWho, a new DIY version of its product.
Making the Most of Paid Search to Engage B2B Buyers
Here's 5 underutilized paid search opportunities B2B marketers should take advantage of to boost their online ROI.
B2B Marketers Taking a Fresh Look at DM Tactics
Chief Marketer recently talked with consultant Mac McIntosh about trends in B2B direct marketing.
- «Previous Page
- 1
- …
- 86
- 87
- 88
- 89
- 90
- …
- 98
- Next Page»
