-
Search Engine Strategies New York 2007
As this was my first time attending a Search Engine Strategies conference I was very excited flying into New York. The last two conferences I’ve covered were the Affiliate Summit (2007) and Webmaster World PubCon (2006), both…
-
Dealing With Negative Web Publicity
In comparison to the way things were even five years ago, it’s amazing the relative ease with which one can put up a website or a blog these days. This is true communication democracy. The cost to entry is low and so everyone with…
-
Are You Measuring Your Business Accurately?
Back in the late 1800’s John D Rockefeller knew a lot about how Standard Oil operated. Rockefeller was trained as a bookkeeper, so monitoring numbers came easily to him. One of the more famous stories from Rockefeller is about…
-
Firefox Is Popular In Europe
According to recent data released by French research firm XiTi, 24.1% of Web users in Europe browsed on a Firefox browser during the week ending March 11, 2007. This is a large jump from the week ending April 14, 2006, when…
-
Asian Sites Get Most Visits Per Visitor
Data recently released by comScore Networks revealed the top worldwide Web sites in terms of visits per visitor in February 2007, and neither Google, Yahoo!, nor Microsoft were in the top three.
-
Microsoft Leads the Grumbling
As expected, Microsoft wasted little time voicing its opinion of Google’s latest monster $3.1 billion acquisition of advertising network DoubleClick. However, they are not alone.
-
Agencies
FedEx Kinko’s Dips a Toe in Loyalty Marketing Waters
FedEx Kinko’s is running a continuity program awarding points for office services and printing in its 1,400 U.S. stores.
-
E-Commerce Conversions Stagnant
Besides a few stellar exceptions, online merchants are seeing very few conversions. According to two studies, conversions for retail e-commerce sites mostly fall in between 2% to 3%.
-
Yahoo! Top Search Engine In Terms of Downtime
Google may have a stranglehold on the search market, but they can’t take anything away from Yahoo! when it comes to downtime in 2007.
-
Video Game Ad Spend to Reach $1.9 Billion by 2011
According to a recent study released by eMarketer, worldwide video game advertising spending will grow at a compound annual growth rate of almost 23% to reach $1.938 billion by 2011. This figure was $692 million in 2006, and…
Author