In a world cluttered with ad messages, video games are becoming a sought after medium for marketers.

Newcastle Brown Ale is going interactive, adding a series of CDs to its 12-packs.

HBO Sports is producing a series of events in New York City to promote its upcoming heavyweight championship boxing match between Wladimir Klitschko and Calvin Brock, which airs on the network this month.

Toys “R” Us today begins a Million Toy Drive campaign to support the U.S. Marines’ Toys for Tots Foundation.

With an eye on the horizon, ICMediaDirect.com is flexing its Gold Sponsor status as it showcases the cutting edge online video ad network at the 10th Annual adtech:NY conference from November 6 to 8th at the New York Hilton.

If the latest survey sponsored by the National Retail Federation (NRF) is correct, consumers are planning on giving the gift of green to U.S. retailers this holiday season. The survey, conducted by BIGresearch, indicates that the…

AOL has been quite active in recent times. They announced a big business model shift, enhanced its e-mail product, and notched deals with big media companies to offer various movie, music, and television videos for download…

Is online health information reliable and accurate? Doctors worry about this question, but Web users in the U.S. don’t seem to mind. A recent report titled “Online Health Search 2006” released by the Pew Internet & American Life…

Since Google’s big acquisition of YouTube on October 9, it seems that the video site has become a big-time target for angry content owners. Almost two weeks ago, the Google-owned YouTube complied with the requests of the…

October 26, 2006: Internet Advertising Group, Inc., an online performance-based marketing company has been restructured under iMedia Holdings, Inc., a privately held corporation consisting of several additional companies…