American Airlines Celebrates 80th Year Via Sweeps

Posted on by Chief Marketer Staff

American Airlines is celebrating its 80th anniversary with a sweepstakes award a trip for one winner and nine guests to the Bahamas.

Starting Feb. 1, consumers can enter the Family Reunion sweepstakes by completing an entry form at Family.whyyoufly.com. Grand prize is 10 roundtrip tickets to Freeport, Grand Bahama Island and three nights’ accommodation.

“American Airlines is dedicated to bringing families together across the globe in celebration of their past, present and future,” said Dan Garton, executive VP-marketing, American Airlines, in a statement. “One way of achieving this is by taking care of the most important steps in planning a family reunion: location, transportation and accommodations.”

The sweepstakes builds on American Airlines’ We Know Why your Fly campaign, which rolled out in 2004.

The sweepstakes runs through Feb. 28. Online materials support.

For more stories on games, contests & sweeps

More

Related Posts

Chief Marketer Videos

by Chief Marketer Staff

In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.

	
        

Call for entries now open

Pro
Awards 2023

Click here to view the 2023 Winners
	
        

2023 LIST ANNOUNCED

CM 200

 

Click here to view the 2023 winners!