Search Results For: Augmented reality
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Mobile
Starbuck’s Latest Mobile App Delivers Augmented Reality Valentine’s Messages
In a short-term program from Starbucks, customers can download an app and send Valentine
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McD’s Augmented Reality vs. the Real In-Store world
If you’ve seen it in a theater,you may know by now that James Cameron
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Acquisition
Cheez Doodles UGC Contest Lets Kids Interact with Mascots via Augmented Reality
Snack maker Wise Foods is hoping to drum up some viral excitement for its Cheez Doodles brand among teens and young adults with a campaign and contest that uses a technology known as augmented reality to get a trio of animated cheese puffs to rock out.
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Mobile
Augmented Reality Sweepstakes Helps A&E Debut ‘Breakout Kings’
A&E is promoting its new series, “Breakout Kings,” with a sweepstakes where players hunt down augmented-reality fugitives on their iPhones. The “Catch a Con” sweepstakes, run by augmented reality platform GoldRun, pulls players into the plotline of the show to hunt down escaped prisoners hiding out in New York’s Union Square, Chicago’s Magnificent Mile, Philadelphia’s Rittenhouse Row and in Los Angeles and San Francisco.
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Acquisition
McDonald’s Is Latest Augmented Reality Convert with “Avatar” Campaign
McDonald’s is hoping to tap into fan excitement surrounding the new techno-blockbuster movie “Avatar” with some sci-fi flourishes of its own—namely an interactive game that lets players explore the movie’s computer-generated planet Pandora
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Holiday Card & Augmented Reality Experience: 2010 IMA winner
2010 IMA Award Winner, Internet-based Loyalty Marketing | Fullhouse took time over the holidays to create a holiday greeting card that wrapped a whole lotta the agency’s talents and expertise in to one festive package
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Acquisition
Amex Ups Game at U.S. Open with Augmented Reality Experience
The American Express Pro Walk was an augmented reality experience of the journey a U.S. Open pro had as they walked from the locker room to center court.
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Acquisition
Dixie Adds Augmented Reality Kids Game to Bathroom Cups
Dixie reaches out to get kids to brush properly with a
fun and engaging mobile game. -
Acquisition
3 Augmented Reality Trends That Will Define Marketing in 2019
This year it will take creativity and an understanding of what does and
does not work for brands to set themselves apart. -
Acquisition
11 Inventive Ways to Use Augmented Reality
The AR market is projected to reach $117.4 billion by 2022 and Forbes tapped its Agency Council for a lineup of creative ways to use it.