Month: February 2012

• Tax Sites Gain Popularity, Google Ad Network Reaches 93% of Online Americans in January

  As tax season approaches, tax sites drew nearly five times as many visitors in January than they did in December, according to comScore.

• U.S. Ad Spending Must Catch up to Time Spent on Mobile

  According to new findings from Flurry, U.S. ad spending on mobile in 2011 lagged well behind the actual consumers’ time spent on the medium relative to others.

• Agencies

  As Hispanic Population Grows, So Do Challenges for Marketers: 5 Insights

  The Latina shopper is a smart, knowledgeable shopper

• Pro Awards

• Ruth Stevens

  Ruth Stevens is a B-to-B marketing consultant specializing in customer acquisition and retention.

• Robert Passikoff

  Robert Passikoff is the founder of Brand Keys.

• Richard Levey

  Richard H. Levey is senior editor of Chief Marketer. He joined Penton Media in 1997 as a member of the Direct editorial staff, covering beats such as database marketing, analytics and CRM. He was previously a market research project director at Simmons.

• Michael Kahn

  Michael Kahn is senior vice president of client services at Performics.

• John Murphy

  John Murphy is president of ReachMail.

• Jim Wheaton

  Jim Wheaton is the cofounder/principal of Wheaton Group/B2B Marketing.com.