News Brief-Hasbro

|  by Chief Marketer Staff

HASBRO: has hired Simon Waters as senior vice president of global licensing. Most recently, he worked for The Walt Disney Co. as vice president, global franchise development and strategic marketing

E-Commerce Grows 10% in the First Quarter

According to the latest figures from comScore, retail e-commerce sales in the U.S. grew 10 percent in the first quarter of 2010 from the same period last year, thanks mostly to upper-income consumers.

Monetizing the Unmonetizable

Walking by the Post Office today, it was hard not to appreciate just how much the Internet has changed the way we live. I'm not talking about bringing out our compulsions, ala Foursquare but something...