Now under the ownership of Crossmark Marketing Services, MW lives by the tagline “We Know People.” It expanded capabilities in insights and social media that it put to use to reinvent Verizon’s mobile FiOS SoCal Experience by tripling the size of its fleet and crafting a more locally relevant, integrated campaign incorporating cause marketing and rewards. Robust social and digital work increased Verizon FiOS share of the SoCal voice. Scott Moller and Julie Guida remain staples on the leadership team.
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