Wearable Technology Is the New Marketing Battleground
Sales of wearable technology are forecast to hit 172 million units in three years. Marketers need to be ready to take advantage of this trend.
Sales of wearable technology are forecast to hit 172 million units in three years. Marketers need to be ready to take advantage of this trend.
Every agency and brand knows it needs to differentiate itself from the competition, to stand out and show off its unique characteristics to attract and retain customers.
Mobile apps are a huge opportunity for lead gen marketers, and those that aren’t optimizing their mobile presence to take advantage of these leads are missing out.
If content marketing isn’t already a clear focus for your team, 2016 will be the year it leaps to the forefront.
Retailers set online shopping records this season, reporting 31 days with over $1 billion in spending, according to Adobe Marketing Cloud.
Here's the trends in social, tech and digital marketing you need to watch in 2016.
This Hubspot blog extracts four of the most interesting points from the RSW/US Outlook report to consider when drafting a new agency business plan..
As social media and technologies change at breakneck speed so too do the talent needs of the digital marketing department. Here are 3 new roles to consider.
Developing oneself into a creative leadership role can be simplified by following these five strategic lessons.
Once considered only an aspirational concept, second-party data has moved past the abstract and into the mainstream.
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