Learn the Latest at B2B LeadsCon

Posted on by Chief Marketer Staff

Discover the latest tools, tips and techniques at B2B LeadsCon in New York, Aug. 14-15. We’ve lined up a blue ribbon panel of speakers to share best practices and ideas to help you reach the right customers, at the right place, at the right time.

For a preview, check out these interviews with some of our featured presenters and advisory board members:

Meagen Eisenberg of DocuSign on ideas for best-in-class lead scoring, nurturing and qualification

http://www.chiefmarketer.com/b2b/best-in-class-lead-scoring-nurturing-and-qualification-17062013

Wendy Marx of Marx Communications on the importance of a B2B social media plan

http://www.chiefmarketer.com/b2b/create-a-b2b-social-media-plan-30072013

Jim Lenskold of The Lenskold Group on why marketing ROI is an ongoing process

http://www.chiefmarketer.com/b2b/qa-why-marketing-roi-is-ongoing-process-03072013

Ardath Albee of Marketing Interactions on creating an engaging B2B online content strategy

http://www.chiefmarketer.com/b2b/online-content-strategy-open-up-the-conversation-26072013

Jane Buck of Dyn on better sales-marketing coordination

http://www.chiefmarketer.com/b2b/qa-content-marketing-requires-coordination-between-marketing-and-sales-17072013

Tyson Roberts of Yesler on improving your B2B inbound marketing program

http://www.chiefmarketer.com/b2b/b2b-lead-gen-becomes-more-content-driven-24072013

Jeff Crouse of Pitney Bowes on enabling online-offline integration

http://www.chiefmarketer.com/b2b/enabling-online-offline-integration-with-technology-17072013

Shashi Bellamkonda of The Bozzuto Group on ways to maximize engagement online

http://www.chiefmarketer.com/b2b/the-role-of-content-in-b2b-digital-marketing-12062013

For more information, visit B2BLeadsCon.com.

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