Steve Olenski (Forbes)
Those in the B2B marketing space seem to have a growing affinity for social media in general but still lack confidence in any social network not named LinkedIn. Some super advice here for the marketing toolbox.
Data-Driven Marketing: How Makino Americas Built a Powerful Lead Generation Database
Check out this related B2B LeadsCon Event!
A lead gen campaign is only as good as its target audience. Have you selected the right accounts and contacts, and do you have a clean and a…