Channel | Social


Dove, Oreo (+Others) Facebook Marketing Tips

|  by Andrea Vahl (Social Media Examiner)

This author takes a look at 10 large and small brands and provides Facebook marketing examples, as well as tips you can use in your own Facebook Marketing.


The C-level Social Media Gap

|  by Marketing Tech Blog

Not everyone in the c-suite is walking the social media talk and that's causing a crack in internal employee communications.

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2015 Social Trends to Watch

|  by Chief Marketer Staff

Look for increased personalization, more metrics and bigger spends in social media marketing for 2015.


Old Spaghetti Factory Gets Local With Social

|  by Patrick Gorman

The Old Spaghetti Factory is targeting its Facebook fans with specialized messages and offers based on their location, and that kind of personalization is helping ROI and increasing customer transactions.

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What’s Hot in Social Marketing

|  by Chief Marketer Staff

Social media marketing remained a hot topic for marketers in 2014, but what trends will the industry be following in the year ahead?

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Black Friday and Social Campaigns

|  by Chief Marketer Staff

A new report on 50 major retailers' social campaigns shows that engagement is at its highest in the days leading up to Black Friday.

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