Agencies
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Agencies
Capturing the Promotion Power of Monthly Statements
Since monthly statements are often the primary touch point customers have with a company, and are frequently the only tangible evidence of the service provided, they offer a powerful, innovative opportunity for marketers.
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Agencies
The Future of Marketing Automation
Instead of assuming leads come in at the top of a funnel and work their way down, third-gen systems marketing automation learn from every step of the sales process.
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Agencies
Chief Marketer Listline Aug. 23
Lists featured this week include Bookspan and Metal Center News.
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Agencies
Tractor Supply Takes Farm Life on the Road
Tractor Supply Co. is on the road with its first mobile marketing tour, visiting six states with a whole load of fun interactive games and activities.
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Agencies
3 Best Practices for Content Marketing Success
Great content marketing can be tough to prove and business leaders want to see real, measurable results. Learn how you can measure your content marketing programs.
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Agencies
5 Ways (You Haven’t Thought of) to Improve Social Marketing
Based on working with dozens of brands, here are 5 tactics—unique to the 2015 social marketing landscape—that brands can utilize and keep innovating.
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Agencies
6 Ways to Bust Content Marketing Block: Infographic
With all the content marketing going on, there’s bound to be ‘content block.’ The infographic identifies six tried-and-true tactics to bust the block.
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Agencies
Marriott’s #LoveTravels Hits Hot Button Immigration Issue
Marriott launched a new video series as part of its #LoveTravels social movement featuring Latino influencers Diane Guerrero, Diego Boneta and Boyce Avenue.
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Agencies
Going to the Theater? Drive a Volvo from your Seat
Interactive advertising to amplify big-screen ad buys is on the rise. This ad from Volvo can get the entire audience in motion.
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Agencies
You’re Fired! Top 10 Reasons Agencies Get the Ax
The author of this article, who admits he’s heard those dreaded words more than once, offers up 10 issues and reasons why your agency might get the ax.
