Agencies
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Agencies
Payback Time
FINALLY-someone has had the nerve to stand up to MAPS (Mail Abuse Prevention System LLC).Yesmail filed an action against the Internet watchdog, and it
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Agencies
Meanwhile, Back on the Web
Tips for creating online brand identityOne thing is sure about business-to-business direct marketing: Few successful companies are following exactly the
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Agencies
Lookee Here – or There, or There…
I FOUND THIS MISSIVE in the Pushing the Envelope mailbag a few months back:Here’s an idea for your column, inspired by the “Best of Spring” digest-size
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Agencies
Frederick’s Picks Up $5 Million in Financing
Frederick’s of Hollywood, which filed for Chapter 11 bankruptcy protection July 11, has received $5 million in interim financing. Frederick’s intends
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Agencies
Does a Study of Universal Postal Service Make Sense?
THE PROPOSED Postal Modernization Act (H.R. 22) calls for a study of universal postal service to be undertaken by a congressional or presidential commission.
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Agencies
POLICY SHIFT
Insurance marketers turn to the Web to explain – and sell – their products TIRED OF SHOPPING from broker to broker to get a decent price on insurance?
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Agencies
LEGISLATION
SSNs Under Attack COMPANION LEGISLATION has been introduced in the House and Senate that would prohibit direct marketers from using Social Security numbers