6 Steps to Research Content Marketing Keywords

Alexander Zagoumenov  (Search Engine People)

six steps to content marketingKeyword research for content marketing efforts is different from keyword research for SEO or PPC campaigns. Traditional keyword research is about understanding how people search for a product or service; keyword research for content marketing is about understanding what people want to learn more about and how popular the topic is. Here’s the six steps you need to know about keyword research for content marketing campaigns.