What campaigns do you think had the greatest impact on the promotion industry since 1987? PROMO wants to know.
As part of our special 15th anniversary issue in March, PROMO’s editors are compiling a list of benchmark campaigns that not only produced great results, but helped shape the promotion industry into what it is today. Send your picks to mailto:pbreen@primediabusiness.com.
We’re also still accepting submissions of personal memories for inclusion in the March issue and on promomagazine.com. Where were you in 1987, and where are you now? What people, events, and issues stand out in your mind? Let us know.
The most entertaining submission will win a prize that is so exceptional, our marketing department refuses to tell us what it is.
Bill Hodges, where are you? He graced our cover in October, 1997, when he was head of marketing for Discover Card. Now, he’s “somewhere in Florida,” says a former administrative assistant. Can anyone out there help?
